OpenAI· Marketing· Remote - US
Product Marketing Manager, Codex
Comp$227K – $315K
Classified Tasks (24)
Automate 0%Augment 88%Human-Only 13%
Augment (21)
AI assists, human decides
Develop and execute strategies to drive awareness, engagement, and usage for OpenAI products and platform
leadership
Use data-driven approaches to understand customer needs and challenges and ensure those insights inform product development and messaging
analytical
Drive adoption and growth of Codex across the developer ecosystem
leadership
Translate technical innovation into developer-facing value propositions and messaging
communication
Shape Codex positioning within the evolving AI coding landscape
leadership
Drive programs that expand adoption and usage of Codex among developers
operational
Build launch strategies for Codex and its underlying models that communicate product-market fit for developers
leadership
Develop messaging and positioning for product launches and ongoing product communications
communication
Shape announcement moments for product launches
creative
Write launch blogs and technical content for product announcements
communication
Define competitive differentiation of Codex versus other AI coding tools and platforms
analytical
Partner with Growth and Design teams to design campaigns that increase awareness, acquisition, and ongoing usage of Codex
operational
Produce developer-focused content and narratives including blogs, technical explainers, launch posts, demos, landing pages, and social content
communication
Collaborate with Developer Experience and Engineering teams to create technical content and demos
technical
Develop technical narratives, sales materials, and enablement assets for Sales and Solutions Engineering
communication
Enable Sales and GTM teams to position Codex within real developer workflows and communicate value to technical and executive stakeholders
leadership
Translate market signals and user feedback into product insights to help shape roadmap decisions and product strategy
analytical
Track adoption, usage, and developer engagement metrics post-launch to refine positioning, campaigns, and product messaging
analytical
Launch new capabilities in collaboration with Product, Developer Experience, Sales, and Growth teams
operational
Enable go-to-market teams through creation and delivery of technical enablement assets
operational
Ensure Codex continues to resonate with developers building software by iterating on messaging, features, and go-to-market programs
leadership
Human-Only (3)
Requires human judgment
Partner with Product, Engineering, Growth, Sales, Research, Comms, and Design teams to create a cohesive customer experience across channels
leadership
Coordinate cross-functional teams through launch planning and execution
leadership
Regularly engage with developers and engineering leaders through research, customer conversations, Gong calls, and market analysis to understand discovery, evaluation, and usage patterns
communication
Job description
Product Marketing Manager, Codex | OpenAI Careers ## Product Marketing Manager, Codex Marketing - Remote - US Apply now(opens in a new window) ## **About the Team** The B2B Marketing team contributes to OpenAI’s broader mission of ensuring responsible and widespread adoption of artificial intelligence. We are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with Product, Engineering, Growth, Sales, Research, Comms, and Design teams to create a cohesive customer experience across all our channels. ## **About the Role** We’re looking for a highly technical Product Marketing Manager to help drive adoption and growth of Codex. This role requires deep familiarity with developer tools, coding workflows, and modern AI-assisted development environments. Codex is becoming an essential AI collaborator for developers—helping them write, understand, and ship code faster across real production workflows. You will help translate technical innovation into clear value for developers, shape how Codex is positioned in a rapidly evolving AI coding landscape, and drive programs that expand adoption and usage across the developer ecosystem. This is a highly cross-functional role that blends traditional product marketing responsibilities with developer ecosystem fluency and growth thinking. You will work closely with Product, Developer Experience, Sales, and Growth teams to launch new capabilities, enable go-to-market teams, and ensure Codex continues to resonate with developers building software. The ideal candidate combines strong product marketing fundamentals with deep technical fluency and a strong intuition for how developers discover, evaluate, and adopt new tools. ## **You’ll be responsible for:** * **Lead product launches for Codex and its underlying models:** Build launch strategies that clearly communicate product-market fit for developers. Develop messaging and positioning, shape announcement moments, write launch blogs and technical content, and coordinate cross-functional teams through launch planning and execution. * **Develop compelling messaging and competitive positioning:** Define how Codex is differentiated in the rapidly evolving AI coding ecosystem across tools like Claude Code, Cursor, and other developer platforms. * **Drive developer adoption and product growth:** Partner with Growth and Design teams to design campaigns that increase awareness, acquisition, and ongoing usage of Codex across the developer ecosystem. * **Create developer-focused content and narratives:** Produce high-quality content including blogs, technical explainers, launch posts, demos, landing pages, and social content in collaboration with Developer Experience and Engineering teams. * **Enable Sales and GTM teams:** Develop technical narratives, sales materials, and enablement assets that help Sales and Solutions Engineering position Codex within real developer workflows and communicate its value to both technical and executive stakeholders—from startups to enterprises. * **Develop a deep understanding of developer workflows:** Regularly engage with developers and engineering leaders through research, customer conversations, Gong calls, and market analysis to understand how developers discover, evaluate, and use coding tools. * **Bring developer insights back to Product and Engineering:** Act as a voice of the developer by translating market signals and user feedback into product insights that help shape roadmap decisions and product strategy. * **Measure launch and campaign impact:** Track adoption, usage, and developer engagement metrics post-launch to continuously refine positioning, campaigns, and product messaging. ## **We’re looking fo